CAP INDEX

Services

Website redesign and marketing materials

Year

2025

CAP Index, a leader in crime risk analytics for businesses and government agencies, developed a solution to address varying crime risks for different businesses. This solution focuses on a location-based, data-driven approach to crime risk assessment. Compared to other competitors, they do not just rely on police data for the analysis. They use their scoring methodology, which uses advanced forecasting techniques that combine hundreds of demographic and business statistics with crime and loss data to calculate crime risk.

The Task

Provide CAP Index with a brand refresh, along with an updated website.


Old website and branding

New Branding

Iconography

Photography

Supporting assets

Website refresh

Presentation template

Tradeshow displays

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