The Daily Line
Client
The Daily Line
Role
Led the design of the rebrand and the redesign of the website
The Daily Line (TDL) is the essential news source for government and political professionals across Illinois. Since 2007, TDL has been building a meticulous database of information mapping out the contours of power in city, county and state government. The detailed newsletters, published every weekday, give an inside lens on actions taken by decision-makers at all levels, and what they mean for citizens and business interests.
The task was to refresh the Daily Line’s brand by redesigning their outdated website to enhance the overall user experience while expanding their branding identity from their limited existing brand guidelines.
